Director, PDT Neuromuscular Marketing Lead
Company: Takeda
Location: Cambridge
Posted on: July 1, 2025
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Job Description:
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with Takeda’s Privacy Notice and Terms of Use . I further attest
that all information I submit in my employment application is true
to the best of my knowledge. Job Description About the role: The
Director, PDT Neuromuscular Marketing Lead is a highly visible and
dynamic position responsible for leading the launch of HyQvia CIDP
and Gammagard Liquid CIDP. You will develop strategies and execute
tactical plans, accountable for driving growth of HyQvia CIDP by
delivering the integrated customer strategy across HCP, Consumer
and media channels in partnership with cross-functional partners.
You will report directly to the VP, Franchise Head of Immune
Deficiency and Neuromuscular, and is a member of the Franchise
Head's Leadership Team (LT) and will oversee a team of 5 marketers.
Accountable for leading and developing the brand marketing team,
all promotional strategies and materials (personal and
non-personal), messaging, playbooks. You will be also responsible
for the execution and the pull-through of the strategy across the
field teams and external customers. How you will contribute:
Demonstrate a high level of strategic ability by developing and
executing brand strategy and tactical plans for HyQvia CIDP launch
and Gammagard Liquid CIDP indication expansion Lead development and
execution of integrated brand strategy, creating strong partnership
with cross-functional teams to ensure effective execution across
personal and non-personal channels Deliver the annual U.S. Brand
Strategic Plan; leads HCP and Patient Brand Strategy teams in
developing strategy across unique customer segments, considering
competitive strategies, through lifecycle management, KPI
development, patient activation, and retention Responsible for a
team of 5 marketers to drive strategy development and tactical
execution – including monitoring, reviewing and coaching to team's
performance Foster and build a high-performing team/culture capable
of addressing business challenges and proactively identifying
solutions in a complex market Manage agencies and marketing budget
efficiently - marketing opex and tactics within cost envelope,
including tradeoff decisions between HCP, Patient, Non-personal and
fostering ownership within the team to execute Design and implement
business plans and drives monthly business reviews ensuring
excellent execution on brand growth opportunities driving inputs
for U.S. market long-range planning. Collaborate with US and Global
PDT CIDP workshops and launch workstreams as necessary Represent
the U.S. on the Neuromuscular Global Product Team (GPT) Maintain
effective external relationships with customers (HCP/KOLs) and
partners (such as Patient Advocacy organizations) Act as a key
leader on the Franchise Head's leadership team by engage in on
problem solving across cross-franchise and org; participate in
developing, fostering and driving a positive team culture; expected
to share in accountability across the Franchise ways of working and
business results Recruit, develop, and retain key talent within the
PDT Business Unit and Neuromuscular team Minimum
Requirements/Qualifications: Required: Bachelor's degree 10 years
of marketing, experience in the pharmaceutical industry with
increasing responsibilities or 10 years of a combination of
marketing and sales or related experience in the pharmaceutical
industry with increasing responsibilities Demonstrated ability to
lead and set direction for a cross-functional team, positively
influence coworkers toward common goals, foster collaboration, and
enable teamwork. Understand and leverage analytics to drive
decision-making. Clearly articulate strategic needs and communicate
recommendations Preferred: MBA or advanced degree 2 years of people
leadership experience with strong leadership skills and a
demonstrated capacity for people development 15 years of experience
in the pharmaceutical or biotech industry 5 years in rare disease
experience Experience leading both HCP and Patient strategy
Comprehensive understanding of the pharmaceutical industry,
customer and payer dynamics, patient access and product
distribution Comprehensive understanding of Takeda's operating
structure Travel Requirements: Limited to ~10-20% for national
conferences, national sales meetings and customer related activity
Must be based in the Boston area with ability to work from office 2
days a week More about us: At Takeda, we are transforming patient
care through the development of novel specialty pharmaceuticals and
best in class patient support programs. Takeda is a patient-focused
company that will inspire and empower you to grow through
life-changing work. Certified as a Global Top Employer, Takeda
offers stimulating careers, encourages innovation, and strives for
excellence in everything we do. We foster an inclusive,
collaborative workplace, in which our teams are united by an
unwavering commitment to deliver Better Health and a Brighter
Future to people around the world. This position is currently
classified as "hybrid" in accordance with Takeda's Hybrid and
Remote Work policy. Takeda Compensation and Benefits Summary We
understand compensation is an important factor as you consider the
next step in your career. We are committed to equitable pay for all
employees, and we strive to be more transparent with our pay
practices. For Location: USA - MA - Cambridge - Kendall Square -
500 U.S. Base Salary Range: $174,500.00 - $274,230.00 The estimated
salary range reflects an anticipated range for this position. The
actual base salary offered may depend on a variety of factors,
including the qualifications of the individual applicant for the
position, years of relevant experience, specific and unique skills,
level of education attained, certifications or other professional
licenses held, and the location in which the applicant lives and/or
from which they will be performing the job.The actual base salary
offered will be in accordance with state or local minimum wage
requirements for the job location. U.S. based employees may be
eligible for short-term and/or long-termincentives. U.S.based
employees may be eligible to participate in medical, dental, vision
insurance, a 401(k) plan and company match, short-term and
long-term disability coverage, basic life insurance, a tuition
reimbursement program, paid volunteer time off, company holidays,
and well-being benefits, among others. U.S.based employees are also
eligible to receive, per calendar year, up to 80 hours of sick
time, and new hires are eligible to accrue up to 120 hours of paid
vacation. EEO Statement Takeda is proud in its commitment to
creating a diverse workforce and providing equal employment
opportunities to all employees and applicants for employment
without regard to race, color, religion, sex, sexual orientation,
gender identity, gender expression, parental status, national
origin, age, disability, citizenship status, genetic information or
characteristics, marital status, status as a Vietnam era veteran,
special disabled veteran, or other protected veteran in accordance
with applicable federal, state and local laws, and any other
characteristic protected by law. Locations USA - MA - Cambridge -
Kendall Square - 500 Worker Type Employee Worker Sub-Type Regular
Time Type Full time Job Exempt Yes It is unlawful in Massachusetts
to require or administer a lie detector test as a condition of
employment or continued employment. An employer who violates this
law shall be subject to criminal penalties and civil liability.
Keywords: Takeda, Fall River , Director, PDT Neuromuscular Marketing Lead, Sales , Cambridge, Massachusetts